CentralPay, the French FinTech becomes more than a Payment Institution
CentralPay, an Electronic Money Establishment approved by the Banque de France, delivers unified payment services through a omnichannel offer, extended to the management of electronic money.
CentralPay, the French FinTech becomes EME and makes payment the common thread of customer
Le 16 February 2020
Electronic money payment services
Indispensable support for large e-merchants since 2002, providing payment services and PCI-DSS tokenization, CentralPay evolves and becomes Electronic Money Institution.
This approval and the adherence to high standards that goes with it, is part of the natural evolution of CentralPay’s services. A specialist in electronic banking for nearly 20 years, CentralPay is now consolidating and extending its offer to payment services, by offering a single solution for all online / in-store collection and electronic money management needs, henceforth essential for building customer loyalty and extend the customer payment experience.
The payment solution for the tourism and leisure industry
The meeting between Philippe DERRIER, founder of Alliance Réseaux, leader of the institutional tourist marketplace and Guillaume PONSARD, founder of CentralPay was decisive in this development.
In 2017, both noted the complexity of the reservation process in the tourism and leisure industry, penalized by numerous breaks in the value chain. The constellation of providers, isolated from each other, does not provide end consumers with a satisfactory shopping experience.
It is by considering payment as the common thread of the reservation chain that CentralPay succeeds both in improving the shopping experience online or at a physical point of sale and that of extending monitoring and customer knowledge.
A complete offer to simplify a complex process
Leisure industries, the cultural sector, tourist offices, travel agents, lodges and campsites face a process characterized by long waiting periods between the reservation, its successive payments and the consumption of the service.
To meet these challenges, CentralPay brings essential innovations. While benefiting from all available payment methods is now a given, managing interactions with consumers is much less so. The innovation of CentralPay aims to manage and automate all exchanges with consumers in the different payment phases: deposit request, payment by schedule, possible reminders, group payments, multi-media combined payment, nomadic payment, proximity payment… In the continuity and unity of the value chain.
CentralPay can be easily integrated into central and marketplace reservation software. Thanks to its white label account creation portal with electronic signature of the membership contract, the platform supports and simplifies the entry of merchants. They receive the funds in their own payment account and benefit from detailed accounting exports to facilitate their bank reconciliations.
End customers, on the other hand, benefit from an electronic money account, allowing them to make additional purchases without re-entering the payment method. It is also the storage medium for loyalty points or cashback offered by merchants.
CentralPay, the new European payment partner
Present in France and soon available throughout Europe, CentralPay payment services and solutions are aimed at the tourism and leisure industry, but also at retail and more broadly at e-merchants facing complex issues to resolve.
The French Electronic Money Establishment CentralPay processed 350 million euros in flows in 2019. With the ambition of reaching one billion euros in flows in 2024, CentralPay is now a benchmark player in French FinTech and a partner of choice to support its developments around payment without technological barriers or concerns about compliance.
Article originally published on January 28, 2020 and read in full on presseagence.fr.